Modern streetwear brand Fear of God took the sports world by storm when founder Jerry Lorenzo first began collaborations with Adidas in 2020. With the partnership reportedly coming to a close at the end of the year, Adidas […]
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For the latest edition to our Company on the Rise series, we have NXTRND, an up-and-coming brand in the youth sports-gear industry. Started by brothers Liam and Dylan Burger in Montreal, NXTRND began selling mouthguards and is now […]
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Baseball parents know the drill. The calendar says December, but the group chats are already buzzing about spring tryouts, new cleats, and whether last season’s pants still fit. It seems like kids hit a growth spurt every other […]
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Youth sports business news comes from BuyingSandlot.com. Subscribe to the free newsletter here. On The SportsEngine Beat The youth sports management and streaming platform is still making deals while parent company Versant explores a sale. SportsEngine Play has […]
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You may have heard of sensory deprivation chambers, infrared saunas, and other high tech recovery tools athletes use to stay on top of their game. But you may not have heard of a system that allows you to […]
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No, you’re not in the Upside Down—this Nike and Converse collab has arrived in our dimension. In anticipation of the final season of Stranger Things, the two premier shoe companies launched a limited-edition sneaker collection on Thursday inspired […]
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I’ve had my share of injuries playing sports, and now I’m extra careful with my extremities whenever I play basketball at my local gym. I’ve been even more cautious recently as the gym’s court has felt particularly slippery. This […]
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Caddix is a footwear company with a unique hook. Founded in Baltimore, Maryland by father-son duo Jeff and Jack Rasmussen, Caddix makes specialized cleats with large studs designed to help prevent injuries. Leagues like the NFL have been […]
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Adidas has kicked off its campaign for one of their most highly anticipated signature sneakers from their biggest hoops star, James Harden. The first colorway for the Harden Vol. 10, “Imma Be a Star,” has an Ice Gold […]
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