On Monday, JFS Media and SHOC unveiled the official custom helmets for the 2025 StaffDNA Cure Bowl. The Cure Bowl, a college football bowl game, has been played since 2015. The bowl game raises funds for cancer research […]
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Italian luxury brand Stone Island and New Balance have officially collaborated on an exclusive soccer cleat. The Stone Island x New Balance Furon V8 soccer cleat released Wednesday, November 19, alongside a matching full kit. The brands revealed […]
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Though he’s an “O.G.” in the NBA, LeBron James is still on the cutting edge of the basketball shoe scene. Nike just released the sixth of 23 planned colorways, calling them the LeBron XXIII ‘Bubble Boy.’ The shoe […]
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Family-owned sports gear business Phenom Elite is continuing its run of officially licensed gear with a new TV-inspired cleat. About Phenom Elite The South Carolina-based company got its start in 2013, founded by former Appalachian State wide receiver […]
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From the NBA all the way down to AAU, basketball season is in full swing across the nation. So as the holiday season approaches, let’s take a look at some of the best signature shoes on the market. […]
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Nike just announced the release date for the latest edition of its “Greater Than” shoe series: The G.T. Cut 4. These shoes aren’t the name brand signature shoes of a major NBA star, so they may be overlooked […]
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In October, global performance-tech company STATSports unveiled STATSports Academy, a new platform aimed at helping individual soccer players train like the world’s best pros. Academy marries a FIFA-approved GPS tracking system (already used by over 2,000 professional teams […]
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Youth sports business news comes from BuyingSandlot.com. Subscribe to the free newsletter here. ⛳️ Youth Golf Access Program Goes National Dick’s Sporting Goods and Youth on Course are expanding initiatives promoting youth golf development and eliminating financial barriers […]
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In tense, divided, and uncertain times, sports is one of the few institutions in our society that brings people together. To deal with the growing demands of a lucrative industry, companies are working to incorporate modern technology in […]
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